Warheads Sour Candy have become a staple of the candy aisle, and with good reason. This sour-tasting treat has been around since 1975, but it’s only in recent years that Warheads have really taken off as one of the most popular candies on the market. So how did this unique sweet-and-sour combination become such a fast selling sensation? In today’s blog, let’s look into the journey of Warheads and how they became so reputable in the candy world.
The Origin
The history of Warheads can be traced all the way back to the year 1970 where the first of its kind were developed by a company named Impact Confections. During the time, the candy was marketed largely towards children. Although it did not have much of a following due to its lack of appeal.
However, beginning in the 1990s, the company started changing the name of the candy and began shifting their focus to a more mature audience. They started marketing Warheads as an extreme candy, targeting teenagers and young adults who were looking for a more dramatic candy experience. This appealed to the intended audience since they knew that this would be intriguing and well, they succeeded.
The Secret
There has to be some secret for people to go crazy about a candy and in the case of Warheads, its rare flavour profiles were one of the main factors that led to its quick growth in popularity as a fast-selling sweet. Warheads sour candies were exceptionally sour, in contrast to the majority of other sour candies available at the time, which tended to be sweet and tangy in flavour.
The acidity in Warheads is through the utilisation of malic acid, an acid that occurs naturally and may be present in a variety of fruits. And now you know the secret behind Impact Confections acidic recipe and how they were able to produce something unique in the market.
The Flavours and Varieties
It all begins with the peculiar character of its flavour profile. Citric acid, sugar, and artificial flavours like apple or watermelon are used in the production of Warheads. These ingredients give Warheads their trademark sour flavour, which differentiates them from the other candies and sweets sold These candies have a powerful sour flavour that is balanced out by just the right amount of sweetness to make each bite delightful without being too overbearing for even the most delicate taste buds. As a result, they are an excellent choice for both children and adults.
Their collection of candies are versatile and distinct from other candies in the market. For example, we have Warheads Sour Jelly Beans that are jelly beans with a sour twist. Whereas, Warheads Sour Twist are candies that come in a rope shape. Crazy? They also have Warheads Upright Box Spray that comes in a small bottle shape. You can spray it directly into your mouth for an intense sour flavour. They come in a variety of flavours, including green apple, watermelon, and blue raspberry.
Other varieties include:
Warhead Sour Twist Warhead Double Drops Liquid, Warheads 3 Sour Fruity Flavour Twists, Warheads Chewy Cubes Theatre Box, Warheads Extreme Booms Mini, Warheads Ooze Chewz, Warheads Squeeze Candy Tube Sour Watermelon, Warheads Worm-Us.
The Packaging
The packaging of the Warheads candy was another feature that contributed to its success in the marketplace. The candies comes in little, vividly colour packaging and which also helped them stand out on the store shelves. In addition, the package features a cartoon depiction of a face with its mouth in an expression that conveys the severe sourness of the candy.
Warheads come individually wrapped, making it easy to take one or two at a time when you are needing something sweet that is not overly sweet. This is another major factor in why so many people enjoy eating Warheads. If you want some sugary bliss while you’re out running errands, you can easily slip one of them into your pocket or purse because of how compact they are.
Where To Buy?
Over the years, Warheads have developed a reputation as a sour candy that sells extremely well. These aspects include their exclusive flavour profile, the wacky and colourful packaging and the fact that they have rebranded it into extreme sour candy and without a doubt,
Warheads will continue to be a fan favourite for many years to come, whether to see how long one can last eating these acidic sweets or simply to enjoy their excellent flavour profile in moderation.
Interested in grabbing a pack of Warheads? Visit the UK Corner Shop today and explore a variety of Warheads and other popular American candies!
